MUNDANE ORIGIN

MUNDANE ORIGIN is an exploration of social identity within British culture.

Honouring the working classes who transcend social hierarchy, it is a proud symbol in recognition of those who defy their odds. Reflecting thoughts and experiences in post-industrial Britain, through garments influenced by the modernist movement.

SPRING/SUMMER 2024

Creative Direction: James Reynolds

Film: Broken Antenna

Sound: Samu.l

Photography: Charlie Birch