MUNDANE ORIGIN
MUNDANE ORIGIN is an exploration of social identity within British culture.
Honouring the working classes who transcend social hierarchy, it is a proud symbol in recognition of those who defy their odds. Reflecting thoughts and experiences in post-industrial Britain, through garments influenced by the modernist movement.
SPRING/SUMMER 2024
Creative Direction: James Reynolds
Film: Broken Antenna
Sound: Samu.l
Photography: Charlie Birch